Journal
ABC color
Journalist
ABC color Digital
Date
July 22, 2025

Infrastructure for competitiveness: technology, sustainability, and intelligent execution as the new architecture of value

The world is entering a new stage of development. Companies no longer compete only on efficiency or scale. Today, the ability to generate sustainable value—economic, social, and environmental—depends on something deeper: building infrastructure for competitiveness.

This change is not superficial. It is structural. And it poses a real dilemma for organizations across all sectors: how can they lead the transition toward smarter models without falling into disconnected solutions or short-term strategies?

“What used to be resolved in stages and in silos must now be approached as a system and in a holistic way. Infrastructure, technology, and sustainability cannot be designed separately. Integrating them not only improves the outcome, it also makes it viable over time,” says Verónica Meyer, CEO of Relevant Holding.